Tuesday, 05 January, 2010

Μιλώντας για design και user experience

Τι μπορούν να μάθουν τα startups από το φιλμ Objectified; (Περισσότερα για το Objectified από ένα άλλο bookmark στο hqbk.)

Most companies (including web startups) are looking to “wow” with their products, when in reality what they should be looking for is an “of course” reaction from their users.

Τι σημαίνει αυτό;

Great design means that one look and the end user reacts by knowing what to do with a knob or a button, without as much as even thinking about it. Of course this knob is what turns the volume up, or brings up the home screen, or in case of our own site design, a hypertext link that brings up posts by Stacey or Liz or me.

Καταπληκτικό bookmark και καλύπτει όλη την ουσία του design.